title: Unleashing the Potential of  Mobile Learning through  SMS Text for Open and  Distance Learners
creator: Lim , Tina Swee Kim
creator: Ruzita Ramly, 
subject: LC5201 Education extension. Adult education. Continuing education
subject: LB2300 Higher Education
description: Malaysia has a population of about 28 million people but there are, incredibly, more than 30 million mobile  phone subscriptions. Sixth in the world in terms of SMS (Short Message Service) volume, Malaysians  appear to be addictive SMS texters. With over 98 percent of its students having mobile phones and 82  percent of the students ready for learning through mobile phones, Open University Malaysia initiated  a project that first experimented with podcasts and SMS texts later. This chapter describes how the institution  conceptualized, planned, and created a mobile learning environment using SMS to enhance its  current blended learning model in general, and in particular, one of its courses with over 1,000 students  enrolled. The chapter also describes the categories used for formulating the SMS content, use of Twitter  and Facebook to support the SMS sent and discusses the feedback received on the initiative as well as  the issues and challenges. (Abstract by authors)
publisher: IGI Global
contributor: Kitchenham, Andrew
date: 2011
type: Book Section
type: PeerReviewed
identifier:   Lim , Tina Swee Kim and Ruzita Ramly,   (2011) Unleashing the Potential of Mobile Learning through SMS Text for Open and Distance Learners.   In:  Models for Interdisciplinary Mobile Learning: Delivering Information to Students.   IGI Global, pp. 154-174.  ISBN 9781609605117, 160960511X, 9781609605124     
relation: https://library.oum.edu.my/repository/607/