%0 Thesis %9 Masters %A Chong, Nicholas Biing Shi %A Open University Malaysia (OUM), %B Centre for Graduate Studies (CGS) %D 2007 %F library_repository:312 %I Open University Malaysia (OUM) %K Customer satisfaction %T The customer satisfaction towards Mc Donalds' (Ayer Keroh, Melaka)(Table of content) %U https://library.oum.edu.my/repository/312/