?url_ver=Z39.88-2004&rft_id=https%3A%2F%2Fdoi.org%2F10.1108%2FPRR-11-2018-0031&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.au=Lee%2C+Jia+En+&rft.aulast=Lee&rft.aufirst=Jia+En+&rft.issue=3&rft.volume=3&rft.date=2019&rft.issn=2398-4007&rft.atitle=Understanding+purchase+intention+of+university+students+towards+skin+care+products&rft.title=PSU+Research+Review&rft.pages=161-178&rft.genre=article