<> "The repository administrator has not yet configured an RDF license."^^ . <> . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia"^^ . "Previous studies on green practices in airline industry have been devoted to observing\r\nefforts to reduce cost, drivers influencing environmental commitment and passenger\r\nperceptions of the green image associated with airlines. Scant research exists on\r\naddressing airline passenger’s attitude and behaviour towards green practices adoption.\r\nTherefore, passenger’s attitude towards green practices adoption and the relationship to\r\ngreen practices adoption behaviour is worthy for empirical studies. Furthermore,\r\nTheory of Planned Behaviour (TPB) has yet been employed to investigate green\r\npractices adoption in airline industry. TPB was thus employed as a theoretical\r\nunderpinning in this study and was modified by adding two independent constructs of\r\nperceived consumer effectiveness and perceived sacrifice. This study attempts to\r\ninvestigate the influence of TPB components on voluntary green practices adoption\r\namongst airline passengers in Malaysia. Furthermore, this study aims to investigate the\r\ndistinct contribution of perceived consumer effectiveness and perceived sacrifice on\r\ngreen practices adoption behaviour. Subsequently, a model will be proposed to explain\r\ngreen practices adoption behaviour. This study employed intercept survey to collect\r\ndata. Self-administered questionnaires were distributed to respondents who have\r\ntravelled by air and have flown from or to Kuala Lumpur International Airport or Kuala\r\nLumpur International Airport 2 in the past 12 months. A total sample size of 400 was\r\ndetermined by employing convenience sampling. 400 questionnaires had been\r\ndistributed and 379 were deemed usable. Results obtained from data screening\r\nindicated that missing data, outlier and normality were not substantial problems for the\r\ncollected data. Besides, validity, reliability and unidimensionality had been established\r\nfor this study. Results of hypotheses testing indicated that two hypotheses were not\r\nsupported. Perceived behavioural control and perceived consumer effectiveness were\r\nfound not to influence green practices adoption behaviour. Findings of this study are\r\nexpected to enable effective and efficient implementation of green practices. Successful\r\nimplementation of green practices subsequently helps airline companies, government\r\nand policymakers to reduce wastes, costs and minimize negative impacts to the\r\nenvironment. (Abstract by Author)"^^ . "2019" . . . . . "Open University Malaysia"^^ . . . "OUM Graduate Centre, Open University Malaysia"^^ . . . . . . . . "Lim Jin"^^ . "Wong, "^^ . "Lim Jin Wong, "^^ . . "Open University Malaysia"^^ . . . . . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Text)"^^ . . . . . "library-document-1227.pdf"^^ . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Text)"^^ . . . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . . "lightbox.jpg"^^ . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . . "preview.jpg"^^ . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . . "medium.jpg"^^ . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . . "small.jpg"^^ . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . . "indexcodes.txt"^^ . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . . "Determinants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia (Other)"^^ . . . . . "HTML Summary of #1227 \n\nDeterminants of Green Practices Adoption Behaviours Amongst Airline Passengers in Malaysia\n\n" . "text/html" . . . "HB Economic Theory"@en . .